This
year, start right in marketing, fundraising, leadership, and
vision with GraceWorks' online seminars.
Some are free to all, some are
available 24/7, and some are only available to our EmC2 coaching
clients.
These live, 45-minute online seminars require a
broadband internet connection and a simple 1-minute install of
the Centra training software.
Audio requires
speakers or a headset.
To keep seminars
interactive, each session is limited to the first 10 participants.
Please login 10 - 15 minutes prior to the event start time.
Online Seminars August 13 through
Labor Day
All Times Mountain Daylight Time (MDT)
No Password Needed
----------- Week of August
11 -------------
Wednesday, August 13
Full-Cost Tuition in Times of Economic Uncertainty.
(EmC2 clients only)
With inflation rising and
consumer confidence at record lows, do we dare pursue full-cost
tuition strategies? A thoughtful presentation on the pros
and cons of pursuing a full-cost tuition strategy
in times of economic uncertainty, emphasizing practical
strategies Christian schools can take to maintain fiscal health.
8:00AM
& 11:00AM MDT
(Event ID: SHK833119)
Login here.
Thursday, August 14
Major Gifts, Part 2: Asking, Closing, Thanking.
(An eMc2
"sneak peek" session)
In part 1, we considered overall strategy for major gifts - both
institutional and individual - and looked at the major gifts
steps of identification, qualification, and cultivation.
In this session we focus on asking, closing, thanking, and the
case for support for major gift work. 11:00AM (Event ID:
)
Login here.
Friday,
August 15
Introduction to
eMc2
-- Enrollment Marketing
Clinics and Coaching..
What is GraceWorks' Marketing
Coaching Program
all about? An overview of the benefits and resources of
the
eMc2 Program,
which is designed to increase your enrollment
by 10% or more.
10:00AM MDT (Event ID: MTS945965)
Login here.
----------- Week of August
18 -------------
Wednesday, August
20
Planning the Transition from Preschool to Kindergarten.
(eMc2 clients only.) Many Christian schools
experience a precipitous decline in enrollment between Preschool
and Kindergarten. The problem is fixable, but it is not a
quick fix. You must plan ahead. Preschool Director /
Teacher Brenda Krause explains what to do from day 1 to increase
the number of parents who ultimately transition to Kindergarten.
At the end, GraceWorks' President Dan Krause explains similar
strategies for transitions in later grades, such as elementary
to middle school. 11:00AM MDT (Event ID:
LNL270723)
Login here.
Thursday, August
21
Differentiation.
(An eMc2
"sneak peek" session)
One of the most powerful marketing concepts is
differentiation, which answers questions like: Why
should I pay $4,500 to go to your school when XYZ charter school's
academics are just as good? How do we convince members of
our sponsoring churches to send their children to our school?
Why would a home schooling family choose our school? How
does understanding God's purpose help us compete? If you
are struggling with your competition, this session is a must!
11:00AM MDT (Event ID:
JNQ053957)
Login here.
Friday, August
22
Last Minute Enrollees Strategies
- Yes You Can! (A live session during an
actual LOSA seminar!) What practical strategies and
tactics can we use to enroll last minute families - both "on the
fence" and "not happy somewhere else." How to add 4, 6, 12
or more students to your school right at the beginning.
11:00AM
MDT (Event ID: SPK895316)
Login here.
----------- Week of August
25 ---------
Monday,
August 25
Marketing
with Churches -- the Real Deal.
(An eMc2
"sneak peek" session).
For many Christian
schools, the #2 source of leads come from
marketing efforts within Christian churches. How do we
think about marketing our school to churches, maximizing our
results?
11:00AM
MDT (Event ID:
PJJ870207)
Login here.
Tuesday, August 26
Why Christian School Finances Often
Do Not Work -- and What to Do About
It.
If your school is struggling financially - or you are going to
spend your entire Labor Day weekend worrying about it - this seminar is for
you. The "Top Ten" reasons why Christian school finance does
not work, and how to fix each one. 10:00AM
MDT
(Event
ID:
PJJ870207)
Login here
Wednesday,
August 27
Values, Vision, Mission, Strategy:
Putting it Together.
(eMc2
clients
only.)
A practical understanding of the essential foundation of all
Christian schools. What are the ends and means of strategy
formation? What is the role of leaders in determining
your school's ultimate purpose? How do we communicate vision? What
is a vision narrative? How do we keep the whole process
connected to God's will for our school? 8:00AM
& 11:00AM
MDT
(Event ID: PFG250115)
Login here.
Thursday, August 28
Internet
Strategies for the Third Millennium.
(An eMc2
"sneak peek" session!)
Moving beyond technology, what are the overall strategies
necessary to dramatically increase leads generated from our
websites? What do we really need to succeed at Internet
marketing? Here's a hint -- it is not a software package.
By 2010, Internet marketing will be the #2 marketing
expenditure. 9:00AM MDT (Event ID:
JNQ053957)
Login here.
----------- Pre-Recorded
Sessions -------------
Recorded Sessions
Available 24/7 -- Select the "Playback" button
(Note:
Most of these sessions will only be available to GraceWorks'
Coaching Clients starting in September.)
Dealing with the Summer Cash Flow Blues.
What practical strategies are available to cope with the
decrease of revenue and cash flow most Christian schools
experience during the summer months? Includes both revenue
increasing and cash flow remedies and strategies.
(Event ID: LPN267653 )
Login here.
Getting Serious about
the Internet: Conversion Strategies.
(For eMc2
clients only.) From a marketing
point of view, the goal of any Christian school website must be
to generate leads -- name, phone
number, email address. How to change your website to
increase the number of leads you receive --
basic and advanced strategies.
11:00AM MDT
(Event Id: PHN173017)
Login here.
How to Do a "Promoter" Reception.
(For eMc2
Clients only.) Every
eMc2
client needs to do a "Promoter" Reception before the end of the school year, to keep the word of
mouth fires burning brightly over the summer. Here are the
"nuts and bolts" as presented by Daniel Tubbs, Administrator of
the King's Academy, who provides "Promoter" Receptions for all his
referral sources. (Event ID:
QRH588816)
Login here.
Improve Your Closing Effectiveness:
From Phone Call to Enrollment.
(An
in-depth eMc2 "sneak
peek" session.)
An actual
session from our eMc2
Marketing Coaching
Program, which explains
how to structure your closing process.
Learn how to set expectations.
What should happen inter-personally? Plus,
what literature (and the web) can and cannot
do for you, as well as how to use both in the closing process.
(Event ID: PRW673679)
Login here.
Introduction to
eMc2
-- Enrollment Marketing Clinics and Coaching..
What is GraceWorks' Marketing
Coaching Program all about?
An overview of the benefits and resources of the
eMc2 Program,
which is designed to increase your enrollment
10% or more. (Event ID: MTS945965)
Login here.
Marketing
with Churches -- the Real Deal.
For many Christian
schools, the #2 source of leads come from
marketing efforts within Christian churches. How do we
think about marketing our school to churches, maximizing our
results? (Event ID:
PJJ870207)
Login here.
Practical Major Gift
Work.
Real-life major
gift work for Christian schools. How to maximize your
results in major gift work with the limited time you have.
The complete asking cycle with practical strategies each step of
the way. Includes a discussion of case for support with
samples.
11:00AM MDT(Event ID: SDS480058)
Login here
Recession-Proof Your Christian School.
Here's the bad news:
With the decline in consumer confidence, the cost of your school
has increased dramatically -- even with no tuition increase
whatsoever. What are the key strategies
Christian schools need to mitigate the impact of economic
downturns? Our best thinking on steps to take now. Avoid
becoming another statistic! (Event
ID: HRK355617)
Login
here.
Secrets of Effective Parent Surveys.
Determine how to spend your precious money
and time to improve aspects of your program most likely to
satisfy parents, thereby increasing your word of mouth
effectiveness while decreasing price sensitivity to tuition
increases.
(Event
ID: BQM006447)
Login here.
Summer Word of Mouth Strategies. Year-round, word of mouth provides your biggest marketing "bang
for the buck." How do we keep WOM going during the summer?
What other marketing strategies should we employ?
(Event ID:
KDT060178)
Login
here.
Thinking Long-Term and
Big Picture.
On his 47th birthday, GraceWorks Founder and President discusses
the long-term, big picture trends that drive him and
GraceWorks' growth and development. What's happening
spiritually, sociologically, philosophically, economically,
generationally, educationally, and missiologically?
Thinking long-term and big picture -- what is really worth giving
our lives to?
11:00AM
MDT
(Event Id: LNJ034605)
Login here.
If you have
technical difficulties, please let us know.
Call: (719) 278-9600,
ext. 200.
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